Birmingham is set to gain a new hotel and conference centre as part of a £300m investment in the city’s university campus. The 172-bedroom hotel and meeting facility will offer flexible spaces for up to 200 delegates.
Expected to open by summer 2018, the facility will be known as the Hornton Grange Hotel and Conference Centre. The existing university conference facilities in the Edgbaston area of the city can cater for 64 individuals and are regularly booked out. The new centre will increase the total of number of beds available on-site to 220.
And it’s not the only new property on the way in the city. More than 2,000 new rooms are currently in development, reports Meet Birmingham.
With conferencing and events business booming in the city, Birmingham has also seen one of the steepest year-on-year room rate increases in the UK. In the second quarter of 2016, average room rates were up by 10% on 2015, according to data from hotel analysts HVS. The rise was driven by a 6% increase in occupancy.
Birmingham is already well-known for its suitability for business, thanks to excellent venues such as the International Convention Centre (ICC), and good transport links.
The ICC is used for well-known events such as the G8 Summit and party political conferences. It has ten halls and its largest space can take up to 3,000 delegates. An additional ten meeting rooms are suitable for groups of five to 50.
Train travel boost
The number of delegates flocking to the city has been supported by a five-year redevelopment of Birmingham New Street Station. The £750m project was completed in 2015 and incorporates a 450,000 sq ft shopping centre. Four train companies serve the station and up to 170,000 people pass through it every day.
Good connections have always been one of the city’s strong points. Its central location, at the heart of the motorway network, puts more than 90% of the UK market within a four-hour drive.
Birmingham after hours
But Birmingham is not all work and no play. With more than 8,000 acres of parks and open spaces, it is one of the greenest cities in the UK. Furthermore, its strong cultural offering includes the Birmingham Royal Ballet, City of Birmingham Symphony Orchestra and a £189m Library of Birmingham.
When it comes to eating out, there’s more to the area than the renowned Balti Triangle. The city’s food scene now has more Michelin- starred restaurants than any other English city outside London.
Find out exactly it really costs to meet, stay and travel in 10 key UK city destinations in our handy infographic.
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