Traveller‘s tale: Noordwijk, the new Amsterdam?

The seaside town of Noordwijk in the Netherlands should be on your radar, says conference consultant Danni Reece

The landmark lighthouse in Noordwijk in the Netherlands

Noordwijk is an inviting alternative to Amsterdam (Getty)

Although I’d visited Amsterdam before, this was my first trip to nearby Noordwijk, and I was very pleasantly surprised. What really struck me was the town’s fantastic location. It’s right on the beach and very accessible from Amsterdam: just half an hour away.

Although less famous internationally than its near neighbour Amsterdam, Noordwijk is well known locally for its beach (promoted as Holland’s finest) and its glorious tulip bulb fields. These cover 311h of land near the town, flowering from the end of March until the second week of May, and attracting plenty of visitors.

Hotels and meeting spaces in Noordwijk

I visited four fantastic hotels in the town. The NH Conference Centre has a huge meeting space and lots of rooms, while the Radisson Blu Palace Hotel, Hotel van Oranje and Grand Hotel Huis ter Duin are all lovely art deco-style properties on the seafront, with character and beautiful views.

Part of the town’s seafront Boulevard is available for hire, and it can even be personalised by hanging out your own flags – a nice touch for big branded events or product launches. We also viewed the stylish meeting spaces at Klooster, a really unique arts, conference and events venue housed in a former church.

My favourite eatery was the beach club opposite the Radisson Blue Palace Hotel. We sat outside watching the sunset – it was an ideal place to unwind after hours (and the food was delicious!).

A hidden gem

If you’re feeling more adventurous, there are also plenty of exciting team-building activities available in Noordwijk. I tried my hand at rafting, and visited Amsterdam for a guided tour of the city’s cultural sights.

I thought Noordwijk was a superb venue for business travellers. Although it offers a variety of attractions and space, as well as many seafront hotels, it’s still a bit of a hidden gem.

Top tips for Noordwijk

  • Eat at one of the beach huts in the evening for great food with views of the sunset.
  • If you get time, try an experience with the Royal Dutch Rescue Society, such as a tour of the rescue station.
  • Take a walk around the area. There’s lots to see, including Noordwijk’s landmark lighthouse.

For more destination guides and inspiration, click here or contact the Capita Travel and Events team.

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